In January 2018, WhatsApp unveiled a new app designed to help small businesses. This application was called WhatsApp Business and along with having more features, it allows new business owners to interact more with their customers.
However, many users still do not know the difference between these two versions of WhatsApp. That’s why in the rest of this text I will tell you about the differences between WhatsApp and WhatsApp Business.
Perhaps the first visible difference between WhatsApp and WhatsApp Business is related to the logo of these two apps. In general, the phone symbol has been removed from the WhatsApp Business logo, and the letter “B” has taken its place.
Meanwhile, if your work account receives a new message, WhatsApp will remind you by displaying a small bar that the topic of this discussion is complete work.
In WhatsApp Business, you can create a suitable page for your business and put information such as your address, business description, working hours, and location in it. Thanks to this, customers can easily get to know the details of your business, and as a result, your time will be wasted on additional explanations.
WhatsApp Business also has an interesting feature called Quick Reply, with which you can reply to a series of messages much faster. Thanks to this, you can use predefined answers to answer some frequent questions and buy yourself a little more time. To use the ready answers, just use the “/” key and choose one of the ready answers.
In addition, WhatsApp Business allows you to set a welcome message for your new customers. By doing this, every person who sends a message to your business account will automatically receive a predefined message, the text of better represents your business.
Another interesting feature of WhatsApp Business is the “Away Message” feature, with which you can set a unique message to be sent to clients when you are not available.
To distinguish the chats, WhatsApp Business allows you to put stickers on them. Thanks to this topic, you can easily put different bookmarks on different chats and categorize them in this way.
In addition to all the additional features that WhatsApp Business has, I must also mention that you can search more precisely among your chats in this application. This means that you can consider filters and limit the search period before starting the search process to get to what you are looking for sooner.
You can read the rest of this tutorial on the reference website.
